Google has accelerated its transition to quantum-safe encryption, now aiming to secure its systems by 2029. This expedited timeline is driven by rapid advancements in quantum computing, error correction, and factoring estimates, which pose significant risks to current cryptographic systems, including "store now, decrypt later" attacks1. To mitigate these threats, Google is prioritizing the implementation of post-quantum cryptography (PQC) in authentication and digital signature systems, as well as deploying PQC across various products, such as Android, Chrome, and cloud services. The company is also urging the broader industry to adopt PQC to ensure a unified front against future quantum threats. This accelerated timeline underscores the increasing urgency for organizations to plan and implement their own PQC migrations, as the window for securing systems against quantum attacks is narrowing. So what matters to practitioners is that they must now factor in an earlier timeline for quantum-safe encryption transition to stay ahead of emerging threats.